Common questions about AEO

SEO optimises for search engines like Google where users click links. AEO optimises for AI search engines (ChatGPT, Perplexity, Gemini) that cite answers directly. AEO requires structured data and concise answers whilst SEO focuses on keywords and backlinks. Both are essential for modern online visibility.

AEO and GEO describe the same goal: visibility in AI search. AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are different names for the same strategy, optimizing content so AI systems cite you. The terminology is still debated in the industry. We use AEO because it's clearer and more established. What matters is not the name but the result: getting your company visible and cited in ChatGPT, Perplexity, Gemini and Google AI Overviews.

AI citations typically take 1-3 months from publishing, but some clients see results within 1-4 weeks depending on industry, competition and content optimization. We send first report after publishing (typically within 1–7 days with subscription), followed by monthly improvement cycles. AEO generally delivers faster results than traditional SEO.

Absolutely. AI search engines are particularly effective for B2B as they prioritise expert content and structured answers. B2B questions like 'best CRM for small business' or 'how to choose a supplier' often get AI responses with citations from authoritative sources. Many B2B buyers use ChatGPT and Perplexity for research before contacting sales.

Absolutely. AI search engines are used by citizens to find government information such as 'how do I apply for planning permission' or 'what benefits can I get'. With AEO, you structure your FAQs so ChatGPT, Google and Perplexity can cite you directly. This reduces misinformed citizens and relieves pressure on customer service.

Yes. AI services like ChatGPT, Perplexity and Gemini can provide incorrect or outdated information about a company if they lack clear and reliable sources. You cannot control exactly what AI says, but you can influence which content it finds, interprets and cites. Structured content, up to date factual answers and clear sources reduce the risk of incorrect AI responses and increase the likelihood that AI uses accurate information about you.

The value of AI visibility is measured through concrete data points: which questions you appear on, which AI services mention you, whether you are cited as a source and how you are positioned against competitors. AEOmotor tracks this over time in ChatGPT, Perplexity and Gemini and compiles the results in recurring reports. This makes AI visibility something that can be tracked, compared and improved, not just a feeling.

Usually not. You receive ready-to-use schema code that can easily be added to your existing site. What matters is that answers are structured with schema.org and Q&A format. Works with WordPress, headless CMS, and custom-built platforms. Read more about AEOmotor for the full analysis platform.

Schema.org is structured data that makes content machine-readable. AI search engines use this data to understand context and citability. We implement FAQ schema, HowTo schema and Product schema depending on your content and goals. Test your own site with our AEO generator to see what structure is missing.

We ask relevant industry questions to ChatGPT, Perplexity and Gemini weekly. When your company is cited, we document with screenshots and save chat logs. The monthly report shows number of citations, which questions triggered them and exact wording. This gives you insight into which questions generate the most visibility and helps us optimize your AEO strategy.

Yes, all plans run monthly with no lock-in period. You can cancel anytime with 30 days notice. The schema code you've implemented on your website continues to work even after subscription ends.